THE SKETCHBOOK PROJECT - BROOKLYN ART LIBRARY

Sunday, 28 May 2017



The Sketchbook Project is a Brooklyn-based company that organizes global, collaborative art projects.  AKA The Brooklyn Art Library.  They have world's largest collection of Sketchbooks (35,978) and growing, thanks to The Sketchbook Project. Every year artists around the world have the opportunity to purchase an official sketchbook from the art library and choose a selected theme to base your work on. You have over a year (As of announcement) to fill the sketchbook in your own creative style! After this process you return your sketchbook to the art library via post and the worldwide travelling exhibition will begin shortly after. The Exhibition is completely mobile meaning the art library can transport a trailer of sketchbooks around the US and Canada. They also bring the exhibit to other countries, including the UK. After the Exhibition has ended, all the participating sketchbooks are then added to the collection at the art library Brooklyn.  


My Sketchbook is currently in post on its way to me and I'm extremely excited to be able to be apart of the incredible project. My chosen theme is 'THIS IS NOT WHAT IT SEEMS'. I'll be doing Bi-Monthly updates on my sketchbook throughout the whole process. The exhibition will begin travelling in June 2018. With the current locations announced: New York, Atlanta, Chicago and Toronto with more locations being revealed in early spring 2018. If you're interested in entering The Sketchbook Project, you can do so HERE. If you'd like more information, you can go HERE.


/ ZOE-EMMA

HOUSE FOR AN ART LOVER

Wednesday, 24 May 2017




I recently took a four day break away to Scotland with Jack. We stayed in the city of Glasgow but also took a trip to Edinburgh and other various surroundings. Today I'd like to share with you 'House for an Art Lover' a Manor-esque building situated in a country park.

Upon arriving at House for an Art Lover you have a variety of activities to enjoy. You can take an audio guided tour of the inside of the house, stroll around the open gardens, visit the art park, café and gallery/exhibition space. In your space time, you could take an art class.


 'House for an Art Lover combines art gallery and exhibition space, events venue, café, 
artists' studios and a wonderful visitor attraction into one unique venue. Originally designed by Mackintosh as an elegant country retreat for a person of taste and culture, today, more than 110 years later, House for an Art Lover exists to stimulate public interest in art, design and architecture.'



/ ZOE-EMMA

THE BUSINESS EDITION NO.3 / WHEN TO START FREELANCING?

Tuesday, 16 May 2017





Welcome to ‘The Business Edition’ my ten part series answering the top questions for beginners in the creative field. As well as providing my own insight and opinions.  


PREPARATIONS

Before starting out your career in the creative industry you should be well prepared. Prepared in the sense of having some money saved because it will take some time until your career kicks off  and clients appear. You’ll also need your tools for your chosen line of work. Have the right mind set when starting out is also very important because you’ll need to believe in yourself to stay motivated and focused, even in times when business is slow.

Now let's talk about money, money of course is important as well. You'll have to be able to pay your bills and rent ect: I suggest saving what you’ll need for tools and getting a part time job to allow you to make a few pounds to get by.

Let's get to the third point, tools. Whatever your niche is you probably need certain things in order to do your job. In my case it is illustration and visual art, so my tools are a laptop with various drawing programs. I also own paint, ink, a variation of black and white posca pens and mixed media paper and canvases. Your portfolio/website is one of the biggest tools you’ll have, as you’ll need to be visible online when starting your creative career. Having an online presence is very important, this ensures anyone and everyone can find you and your work. It also allows you to have a professional look for your website making you more approachable.  Bare all these points in mind when getting started.

FREELANCING 

When being a freelance artist, you’ll have to think about the services you’d like to offer. IE: Commissions.  The good thing about being self-employed is you can change the services you offer if one doesn’t work as well as another or you discover is different style you’d rather do. Being self-employed allows you to be your own boss, meaning you can call all the shots.

In my case as a visual artist and illustrator I’m open for commissions for brands or galleries. My work is available to buy as prints on etsy.  At the moment I like to create various art pieces to have them displayed in galleries and make some money via selling prints online.

It’s important you know what direction you’d like to go in as an artist before making any decisions like quitting your day job. Becoming an artist where you sell work for thousands in galleries and art auctions is near impossible, although you can combine the two by getting as many exhibitions as you can and then build a fan base and sell prints and/or various other merchandise.  Being freelance is a different creative route from this, in which you as the artists offer various services to brands or other clients, this is a easier way to make money once you get your work out there as your services will appeal to all types of people and businesses.

I highly recommend you sit down and make a small business plan and add up all the costs. Figure out if or what tools you’ll need and how much they’ll cost you. Then move on to getting a domain for your online portfolio. Once you have a clear vision of what you are doing and what services you’ll be offering, you’re ready to get started. 

/ZOE-EMMA

USING STOCK IMAGES FOR YOUR WORK

Friday, 12 May 2017



Stock images are copyright free images available to use for anything - They can come in handy in the creative field for inspiration and work. Many stock image websites allow you to download images for free. Others can ask for a monthly fee, in return of allowing you to download as many images as you want in high resolution. Others will make you pay a small fee for each image. This is because stock images break down into two main types - Royalty free and rights managed.

Royalty free images you can use for anything, as much as you'd like. (As long as you comply with the terms of use in the licence agreement) with rights managed images, your right to use the images how you'd like is usually restricted. These come with limitations placed upon them for things such as: Duration of use, Industry, ect: Stock images are especially great for artists who need model photographs for a project but can't afford to hire a model or can't shoot the photography. These images are great to be able to mess around with, in your own creative style.


/ ZOE-EMMA

THE BUSINESS EDITION NO.2 / WHY BEING SELF-TAUGHT IS A GOOD THING

Tuesday, 9 May 2017




Welcome to ‘The Business Edition’ my ten part series answering the top questions for beginners in the creative field. As well as providing my own insight and opinions.  

SELF-MADE

Today I’m going to tell you why being self taught is a good thing. It’s been over 2 years since I made the decision to drop out of art school and kick start my own art career by myself. The reason I decided this is because I personally wasn’t gaining anything from the art school experience. I found that we were encouraged to do more traditional art rather than thinking for ourselves and expressing ourselves in an art form we liked. In the end, your personal style is changed to fit the professor’s taste and style. Your creative freedom is taken away.

These days it’s become much easier to skip the traditional college and university route and start up your own business, as long as you are good in your chosen creative field. Don’t get me wrong, there are many great people out there who took the traditional college route and then started working in their creative industry. But there are also many other creative individuals who figured it out all by themselves and these are the ones who I find inspiring the most.

BENEFITS OF BEING SELF-TAUGHT

There are many benefits to being self taught. The most important, (as stated above) you aren’t going to be shaped by an educational institute. No more research, group projects or group critiques. You’ll have your own creative freedom to develop a personal style and your work won’t be frowned upon by anyone.  Another is you’ll be working for yourself, being your own boss means you’ll make all the rules – you can make every decision from how much you charge for a piece of work to what work you’d like to except. (Another plus side is you won’t be in debt, unlike those university folks.)

THE SELF-TAUGHT CREATIVE

There are many great self taught creatives out there who didn’t follow the educational system but still succeeded. I find these people very inspiring because they're the living proof that you can take a different route to everyone else and still succeed as long as you are committed and work hard. They are a great example that you can still be an artist and take the self-employed route without having a university degree. You still have all the opportunities everyone else does.

This concludes today's Business Edition. Let me know your thoughts on being self-taught below in the comment section. 

/ ZOE-EMMA

ATELIER / ZOE-EMMA PRINTABLES

Sunday, 7 May 2017





A small update to promote i've recently added digital download versions of selected work. Print them out in high resolution on photo paper at home, and hang them up in a frame or stick them on your wall as a poster. The digital downloads are half the price of signed prints. Available at etsy.





/ ZOE-EMMA

CREATE VS CONSUME

Wednesday, 3 May 2017





 CONSUME

In modern day society we are expected to consume more then ever. Advertising is everywhere, which constantly tries to get us to part with our pounds. There are other forms of consuming in which distract us daily including, TV, Surfing the Internet (Especially social media), Going out to eat, ect: All these distractions cause us to procrastinate more than ever meaning its becoming harder to have the time to create things ourselves and do the work we’ve been putting off.

CREATE

Find the alternatives – Instead of consuming a movie, try picking up your camera and shooting your own films or gives writing a try instead of reading for hours. Instead of consuming things that already exist, create something of your own that is yet too.  At the moment I’m in between creating and consuming,   I find putting a few spare hours a day is all you need to be able to create something or begin to work on something creative.

CREATE VS CONSUME

In this era I think it’s important to find a balance between consuming things and creating them. I think we’d all be much happier if we got into a routine of finding the perfect balance between creating and consuming. Of course we can still consume, you can’t completely cut consuming out of your life as some things are completely necessary. Having lunch followed by some retail therapy can do wonders on your mood, but we should attempt to take out more of our spare time or busy schedule to create something new.



/ ZOE-EMMA